by June - 02.02.08

It’s one o’clock on a weekday afternoon. Kids are at school, adults are at work, college students are sleeping in and the biting winter cold is enough to chase away the hardiest shoppers. The store is silent, save for the humming of game displays where Brain Age and Phantom Hourglass sit proudly beside a life-sized statue of Link. Thinking the coast is clear, a Purolator delivery van pulls up out front. The driver gets out and heads to the back of the truck.
As he unloads his boxes, customers flood the store. One man turns to ask me, “Are those Wiis?” I shake my head in response, “I’m not sure, but you’re welcome to wait around if you like.” Undeterred, he stands and stares, while two more people walk into the store. “Is that the shipment?” she turns to face the man, “Are you waiting for Wiis?” The ladies decide to wait as well. Soon, more people arrive. I thought it was a joke at first, but it’s not — some people do in fact stalk delivery trucks, and they aren’t gamers. These are people who normally shy away from games. What the deuce drives them so crazy?

The answer is connectivity.
Like many other Big N fans, the Wii made my “buy” list from the get-go. I got mine through a preorder secured by wading past mall security and camping in front of a game store along with other excited fans. We borrowed chairs from the food court, sat down in front of the store and had a go at some multiplayer Mario Kart, Metroid Prime Hunters and New Super Mario Bros. I met a lot of cool guys that night! It was a fun experience, and I would definitely do it again. By eight a.m. it was time to run to class, but with a little receipt tucked safely in my wallet, I was glad to know I would be playing the newest AAA titles when they were inevitably released.
But the first time I experienced the true bonding power of the Wii was at New Year’s Eve in 2006. I hadn’t touched much of Wii Sports before then (having been occupied by Twilight Princess and finals), and I didn’t see the allure, but it was simple enough for everyone to get into. We set it up. I saw my future in-laws play Wii Bowling together, and laughing together as Mom threw the ball behind her, where an audience of Miis (and friends on the couch) shuffled away in fright. We barely even had time to count down for New Year’s — they were all caught up in the game! I had never seen anything like it.
It was then that I understood how important games are for this generation. Gaming isn’t a solitary activity like it used to be; on the contrary, the appeal of many games is playing with a friend. It doesn’t have to be competitive. What it has to be is fun, and that’s something Nintendo has never forgotten. I saw my nephew pick up the Wiimote and completely floor me in Wii Baseball. I’ve had non-gaming friends ask if I owned Wario Ware, because they tried it before and it was silly (could they come over?).
Even while I was waiting at Chicago’s O’Hare airport over the holidays, a 12-year-old boy tapped my shoulder and asked, “Are you playing Pokémon? Hey, is that Pokémon Pearl??” It was. “I’ll meet you upstairs! MOM, she’s got the same game I do! That’s so cool!!” We talked for a bit, and his mother asked me about the system. I proceeded to tell her about Pokémon, how you can play and chat with people from all around the world, and how the DS has games of all sorts, ranging from crosswords and Sudokus to your Marios and Nintendogs. She said she was thinking of buying one herself.
The gaming demographic has changed significantly in just a few years.
I went to a convention over the summer, and while my friends and I were waiting for a show to start, we heard someone cry, “PICTOCHAAAAAT!!!!!!” from the back of the auditorium. The hall was packed. The crowd was antsy, but almost immediately, a chorus of rustling backpacks resounded through the room. I kid you not. Within moments, friends were hovering over my shoulders — we passed the DS around so everyone could have a go, drawing pictures, having a laugh and more importantly, talking with others who were just, moments before, complete strangers sitting around them.
Nintendo is connecting people together in a way that’s remarkable, and we’re in the midst of it all. Sure, we’ve got cell phones, laptops and PDAs, but as more and more people accept video games into their lives, what has been criticized as a solitary, negative hobby is being turned into a positive experience that we can all share and enjoy. Gaming is becoming more widespread than it ever has before. The only name I can think of calling this transition is a term Nintendo coined all along: the Revolution. We’ve come a long way. I can’t speak for anyone else, but I’m grateful. Video games have connected me with so many people: strangers, friends, and my better half, but that’s a tale for another day.
I asked one of the ladies, why did she want a Wii so much? She said, “I don’t know anything about these games, but when I went over to my friend’s house, they had one. We played that dancing game, and my kids love it! It’s something we can do together.”
I’m sure I’m not the only one with stories to tell. So, to kick off a weekend of fun and games, how has the revolution affected you?










Really nice read! I will say that my earliest gaming memory was playing SMB with my dad, and the Wii has brought that connection back. Back then we played level 1-1 the first day, and he woke me up after I’d gone to bed because he finally made it to level 1-2 and wanted me to see it! I bought him a Wii this Christmas, even though he hasn’t really touched a game since Super Mario. When he opened it, he stared at the box and said, “You…can’t GET these!” I hooked it up and showed him Wii Sports- and now my 53 year old dad is addicted. My Wii is constantly lit-up with messages from my dad telling me his new WiiSports fitness age, sending pictures, and complaining about a swollen wii-wrist. Now they just need to make a decent fishing game, because according to dad, “Rapala fishing sucks, Matt. Don’t buy it.”
Namssorg - 02.02.08 11:21 am
I loved the part about Pictochat at a convention; I’ve totally had that experience.
Great piece, June. It brings a lot into perspective for me. Props to the Big N once again.
Howard Roark - 02.02.08 11:31 am
The best Pictochat experience I had was in the Wii waiting line at E3 ‘06. Lots of people to draw penuses to and we could join tons of games in Download Play.
Kevin - 02.02.08 11:35 am
Games have always been a part of my life. Since I was 3, my dad would put me up in front of anything and everything he could get on the Commodore64. The last time we played a game together as a family was Sonic Shuffle on the Dreamcast. (Since our family was big on boardgames, it seemed only natural). Now every time my parents have guests over, there’s always a mandatory Wii time unless they’ve decided to watch a movie. It got my dad’s ex-lab assistant so into it that she wanted to go find one for herself. The bonus of the Wii is that it’s easy to use. Most of the time, it’s Pick Up and Play. There isn’t an array of buttons on some scary joypad. (I mean, even I get confused sometimes… Whatever happened to just a Jump and Action button)?
Schu - 02.02.08 12:09 pm
I’ve been a gamer since elementary school, starting on an Atari 2600 at my friends house. I progressed through all kinds of different systems over the years, from Intellivision to a Commodore 64 later on, but nothing grabbed me the way the NES did. Even then, it was a social experience; I went to a buddy’s house almost every day one summer, just so we could play Super Mario Bros. and other great titles.
I continued over the years, turning into a hardcore and more solitary gamer, although getting together with a few friends still had its appeal. I dove into the Zeldas, Metroids, Marios and others with abandon, staying up all hours and risking poor grades at times. For a time, every Friday was Street Fighter night, where some co-workers and I would gather at someone’s home with the SNES and a pizza or two, playing round-robin style late into the night.
Now I’m married with three kids; my gaming habit has stayed with me all along, although schedule and responsibilities have turned me into more of a casual-core gamer. In fact, I spend about the same amount of time in a given week gaming with my 5 and 4 year old sons as I do alone. We’re currently at 93 stars in Super Mario Galaxy, and we’ve played ‘Co-star’ mode all the way there. Gaming as a social experience? Yes, it’s a revolution.
batmyke - 02.02.08 1:04 pm
Yeah, the Wii is crazy…I’ve heard of people at my work glomping onto new shipments, people I’d never have expected to buy one. I just hope our crappy distributor starts sending us more newer Wii games that aren’t of the $20 (bad) bargin bin variety. I wish I had control of that.
9th Sage - 02.02.08 1:09 pm
Unrelated to the article, but I still say the original design of the Remotes blew the ones we ended up with out of the water. Amirite?
fush - 02.02.08 1:13 pm
People talk about how gaming used to be a solitary experience, but that’s only in the last 15 years or so. My parents got their first console in 1973 and I started playing games avidly in 1976 or so. From Pong up to Street Fighter 2, most of those earlier games were all about socializing, either by directly playing against someone (a friend or family member at home, or a stranger in the arcade) or by having people looking on, putting quarters up on the marquee or saying “Hey, next time you die it’s my turn.”
It was actually the 8-bit computers like the C64, as well as the NES, that started enabling the longer single-player kind of gameplay that got gaming its solitary reputation. By the time games like Doom and the more involved RTS games (and Myst) started hitting the PC and RPGs started hitting the SNES and Genesis, the arcade was all but dead and people started measuring how good games were by how many hours it took to complete them rather than by how much fun it was to play with their buddies.
I see the DS and Wii as a return to what gaming originally was before it turned, for 15 out of its 40 years, into a pastime for the antisocial. Online gaming creates an illusion of being social, but coupled with anonymity (or pseudonymity) it’s a pretty poor substitute; compare the conversations during a random game of Halo to the interactions at an arcade 25 years ago or sitting around a TV playing Wii Sports now.
Maybe the dominance of solitary gaming was just the gaming industry going through adolescence, and now it’s grown up, gotten a job and had kids, but only Nintendo actually realizes it. The other guys are too afraid of upsetting the adolescents who have become their bread and butter.
raindog - 02.02.08 1:21 pm
When I was younger it was always a Nintendo system in my family’s home. I don’t think it was a significant choice on behalf of my parents other than that was the popular systems at the time. Sadly, as a full-time student who no longer lives at home, all I have with my is a Gamecube that I was able to sneak out from under my siblings noses while they were too preoccupied with the Wii (like they cared anyways because of true backward compatibility.
The best games for the Gamecube were the ones focused on the single player experience so I frequently find myself going over to my friends houses and dorms to play Wii or even N64 with them. I can’t be happier that the Wii chose to go in a different direction instead of just continuing on with whatever vision it was that they had for the Gamecube.
There’s also a really special moment when you notice how much that idea of connectivity has leaked onto other systems as well. While not necessarily being the core idea behind the circuits of other hardware like how the Wii is, specific games like Rock Band and Sing Star have made addicted gamers out of friends who previously had nothing more than mild interest in the activity.
It’s like that Fatboy Slim song that always gets stuck in your head even if you don’t want it to “We’ve come a long way together . . .”
Stuffed - 02.02.08 1:34 pm
The best communal DS experience I’ve had so far was when I went to see Spider-man 3 last year. My friends and I were right in the middle of this huge line of people, most of whom had DSs. And Pokemon had just come out and EVERYONE was playing that. When we got into the theater, I jumped into Pictochat just to see if anyone else was in there, and it was PACKED. Several of the rooms were actually at capacity. It was just really cool to be in the company of fellow DS geeks.
Jake - 02.02.08 1:52 pm
I love that gaming has become so mainstream. Now I’m no longer a weirdo because I play videogames… I’m just a weirdo because I’m a weirdo! Thumbs up.
SturokBGD - 02.02.08 2:17 pm
I hate all of you that find tons of people to connect with.
I don’t know anyone that owns a Nintendo DS or a Wii other than myself. I apparently live on the border between the Republic of Microsoft and the Sony Empire.
I don’t have friends anymore, but when I did, they were either too poor to buy games or didn’t care about them. Usually both.
My parents, sibling, and extended family don’t like video games. My dad used to be remotely interested in Wii Sports, but he doesn’t care about that anymore.
Jealousy does not begin to describe the way I feel.
Darsei - 02.02.08 2:30 pm
last week we had a friend over to see our new baby. no 15 - 20 minutes later the baby was handed off to the wife and i turned on the wii to show him. 2 hours later he was saying he’s gonna get one. on new years my mother-in-law was forced to play wii sports. she loved it so much! the only one that won’t play it is my father. he’s stubborn but i’m wearing him down.
lamartherevenger - 02.02.08 5:58 pm
I had a friend who was a complete skeptic of the idea. We live in a ground level apt with a large window he was walking by and noticed what we were doing. A week later he tracked his own down.
Hunter - 02.03.08 2:24 pm
Thanks to the photo channel every family get together I setup the console and we all look at a hoard of lolcat pictures.
Cuase their funny.
Game wise I’ve seen older poeple just love the thing.
Everyone finds it accessable.
Still I find the system under par.
Im getting fed up with it.
I really cant wait for homebrew. It’ll truely make it perfect.
I really dislike waiting for slow Nintendo to catch up.
shadow1w2 - 02.04.08 4:06 pm
One thing I really like about going to conventions is connecting with others on my DS. There’s almost always some pictochat room open or some games available for download play. One convention I went to was a couple months after Pokemon D/P was released, and boy I tell you it was a great place to meet some (surprisingly) good looking chicks who started to play Pokemon because of D/P. Although… friend codes were the only digits exchanged that day… >_>
Spiderkid - 02.14.08 3:34 pm