by Greg - 09.25.07

I loves me some Geometry Wars, so getting my hands on the upcoming Geometry Wars Galaxies is a no-brainer. If I hadn’t already been sold, their marketing would definitely have pulled me in. It seems tailored to my every (admittedly questionable) taste.
First, they released a trailer. No big deal, right? Well, this trailer features people in dorky costumes dancing to the fantastic “Particle Man” by They Might be Giants. Then, they went and unleashed a monstrosity of an ad campaign. That’s right, they used lolcats. I wonder if websites give special advertising rates on Caturdays?











woot first comment, lol i watched that vid it was lol. haha particle man
AWESOME-CROSS - 09.25.07 2:04 pm
They must’ve hired /an/ at 4chan to do this!
Boot Guy Joe - 09.25.07 2:09 pm
I hope I’m not the only one supremely tired of these things… plus once something like that reaches a saturation point where it is used for retail advertisements, I think it loses whatever remaining interest it has.
But I’m also extremely negative lol
Tony - 09.25.07 2:16 pm
No, Tony, you’re right. These are dumb. Always have been, always will be. It’s cool to see advertising directly to inter-nerds, though; they’re not condescending nor patronizing.
DeeMer - 09.25.07 2:34 pm
tl;dr
Emrikol - 09.25.07 2:36 pm
Geometry Wars FTL. Seriously, those stupid cats are one of the single worst things to come from the internet…
rbelmont000 - 09.25.07 2:38 pm
One day LOLcats will stop being funny. This is not that day.
Chris - 09.25.07 2:46 pm
“One day LOLcats will stop being funny. This is not that day.”
Agreed.
9th Sage - 09.25.07 3:28 pm
LOL I’m sold now!
Stewart - 09.25.07 5:05 pm
Anyone willing to give money to They Might Be Giants is perfectly okay in my book. (My book, so you know, has two columns marked “Okay” and “Not okay.” To be published by Random House in 1st Quarter 200X.)
John H. - 09.25.07 5:07 pm
Do people just make those images constantly about everything and anything that happens ever?
Hurricane_mario - 09.25.07 5:52 pm
@Hurricane_Mario
Yes, and it sucks.
rbelmont000 - 09.25.07 6:09 pm
Shiro786 - 09.25.07 6:37 pm
Cube man FTW!
Zelda_boi - 09.25.07 7:02 pm
These lolcat pics aren’t that funny because the cats are obviously just placed next to the items and then taken a picture of…
The only times they’re really is when the cat has some crazy expression on its face and is in a human-like position by a strange coincidence.
Boot Guy Joe - 09.25.07 7:32 pm
Im in ur ill-advised virals campaign, advertising my harbl
synaesthesia - 09.25.07 7:55 pm
The Wii version is Coop right? If so…who wouldn’t buy it?
videogamerj - 09.25.07 9:15 pm
I’m going to have to go with “lame” for the lolcats marketing campaign. Tony had it right, and these guys killed it.
And like Tony, I’m also very negative.
Volt - 09.25.07 10:39 pm
Um yeah, lolcats are supposed to make you, y’know, lol. These aren’t funny at all.
I really hate when people take a random picture of their cat and just slap on what was obviously the first uninspired caption that came to mind.
Fairlady Z - 09.25.07 10:54 pm
LOLcatz mak mhe ROFLMAO. TMBG pwnz UR fase
taps - 09.26.07 4:46 am
I really hate when people take a random picture of their cat and just slap on what was obviously the first uninspired caption that came to mind.
———–
Exactly my sentiments, the cat’s are just sitting around, nothing funny about them at all.
Sad & massively jumpy of sharks.
666 - 09.26.07 10:35 am
As someone born before 1990, I assure you LOLcats and pretty much everything else you kids think is cool, isn’t.
That aside, the players didn’t look like they were having fun. Nintendo has toned down the exaggerated gestures and physicality of its ads for Wii games, but now the players look bored or (as the Metroid@airport ad showed) the games comes off as repetitive.
amanaplan - 09.26.07 11:16 am
Lolcats are great
but only if their actually doing something
d - 09.26.07 1:44 pm
I was born before 1990, in fact I was the in the target age group for the NES/SNES marketing back when they were new systems and AMANAPLAN does not speak for everybody over 17 who frequents this site. I am disappointed to find out that everything I thought was cool isn’t, kinda blows. AMANAPLAN, were you a 311/UB40 fan back in the day or was Snow/Warrant more your thing? I was listening to TMBG in the early 90s and they were viral marketing when it was still called grass roots (Dial-a-Song). I also liked ‘You Can’t Do That on Television’, ‘Ren & Stimpy’ (on Sunday mornings), ‘The Neverending Story’, ‘Gumshoe’, ‘Project A-Ko’ on Sci-Fi Channel, The Simpsons Arcade game, and ‘The Golden Child’ to name a few.
I didn’t like these things because it would later become chic, I did it because I had an eye/ear/thumb for quality. I come here because I know the 4cr constituency have an equally nose for the exceptional and I try not to disparage them for liking something I don’t (for you, I made an exception.)
As far as the second part of your post, though, I kinda agree. It does look like the anthropomorphized Geometry experiments behind the players are having a good time.
taps - 09.26.07 8:08 pm
I have it on good authority that Taps was born in 1991 and had to consult Wikipedia for a list of appropriate references!
amanaplan - 09.27.07 4:13 am
WOW TAPS!
d - 09.27.07 10:14 am
Normally I’d take offense but I know it’s not me you’re really mad at. Therapy can help you deal with those daddy issues.
taps - 09.27.07 6:09 pm
As someone born before 1970, my amusement at the lolcats and worship of TMBG trumps amanaplan’s post-stoic distaste. Go TMBG, go Geometry Wars.
raindog - 09.28.07 10:54 am
I said nothing of TMBG; I’m of the requisite age to remember hearing Particle Man (and seeing the animated video) the year they premiered. 1990, natch.
amanaplan - 09.29.07 8:19 pm
Lolcats are one of those love ‘em or hate ‘em things. I generally love ‘em. They are just funny, to me anyway.
cryo - 10.04.07 6:10 pm
The things that you think are cool really aren’t, because my opinion of what is cool is the absolute truth.
Jelly - 10.06.07 11:43 am
Wasn’t the video just an animated short on Tiny Toons? I remember liking the Tiny Toons game on SNES, that was back when all licensed didn’t inherently suck.
taps - 10.07.07 2:56 pm